tiktok coins are cheaper on tiktok.com

if you’ve run any paid ads or paid promotions on tiktok, then you’re probably familiar with their ‘coins’ which they use as a token for purchasing promotions. (for those who aren’t familiar, each time you want to run a promotion on tiktok, you need to purchase tiktok coins and then use the coins to run your promoted post.)

when it comes time to add more coins, the key is to visit tiktok.com to purchase them. do not buy tiktok coins in the app.

we repeat. do not buy tiktok coins in-app.

why? - because if you buy them directly through tiktok.com, you save 25%.

tiktok’s app runs through the apple store meaning there’s a hefty surcharge on all purchases running through apple’s app store.

so tiktok charges 25% less on their website, which also skirts around apple’s app fee’s, passing those savings on to you!

TLDR: buying tiktok coins through the app is more expensive - buy through tiktok.com to save 25% on all your coin purchases.